The ALL SELLING ASIDE weekly podcast is devoted hard- orking coaches, consultants, and service professionals who HATE to sell.
If you truly want to ETHICALLY INFLUENCE others in your personal or professional life, then it’s time to discover why “seeding through storytelling is the NEW selling!”.
Now you can get to the heart of 25+ years of time-tested sales & marketing experience conveniently delivered to you each week in 25-minute chunks … at NO COST!
As you listen to each content- ich podcast episode, you’ll learn practical and time-proven strategies to attract and convert more premium (“high-end”) clients. Your goal is to win the INNER GAME of sales conversion.
If you don’t yet have a six-igure income … if you don’t yet have premium clients … if you want to discover how to eliminate “personal rejection” that haunts most sales professionals, then this podcast is ideal for you!
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1. Confessions Of A Serial Entrepreneur
The first sale is the most time consuming and requires the most effort. If you want to make that first sale and truly want to influence others in your personal or professional life, selling through storytelling is the key. In this episode, you’ll learn three key insights which are critical to making you a highly skilled ethical influencer. From the story of the pigeon lady to the closed-circuit television in the QVC Green Room, to his experimentation of Socratic selling, Alex reveals the greatest sales lessons and strategies he learned and teaches you how to easily win the hearts of others to convert more premium clients — Listen to
2. Why Seeding is the New Selling
Seeding is the new selling. It boosts sales while reducing personal rejection. But what exactly is seeding? In this episode, you’ll discover three new insights which are critical to becoming a highly skilled ethical influencer – seeding, transparency, and designing your first offer. As we all know, ethical influence is central to our discussions. Lean in as Alex shares some stories and accounts that show the importance of seeding, transparency, as well as beginning with an offer and the end in mind. Make these insights work for you so you can quickly and easily influence and win more customers. — Listen to the podcast here: Why Seeding Is The
3. Three Reasons Why People Buy
It is important to know the needs and wants of your customer because they support what they help to create. However, in selling, who you are is more important than what you’re selling. How you frame your offer is a keystone to avoid any unmet expectations that people have. Getting people to know, like, and trust you is the key. In this episode, Alex shares the three main reasons why people buy. Discover what they are so you can stay in this long-term game. — Listen to the podcast here: Three Reasons Why People Buy Let me tell you the story of David Perdew. Dave is a friend of
4. Three Reasons Why People Won’t Buy
Most of the time, sellers tend to focus on what they are selling rather than how to sell it. Alex shares a story of his failed business which they anticipated to generate $2 to $3million but which only produced less than $400,000. Some people don’t want to go on selling because they don’t like to anticipate the rejection. What they don’t realize is that people won’t buy if they don’t understand, don’t believe, and it’s not the right time yet. In this segment, Alex breaks down those three reasons why people won’t buy. — Listen to the podcast here: Three Reasons Why People Won’t Buy I remember it
5. Galileo’s Famous 3.4-Sec. Sales Pitch
In marketing, it’s about testing and tracking – crafting a sales pitch, brainstorming strategies, and ensuring its application is pursued and aligned, and so on. Galileo’s experiment on the two cannonballs perfectly mirrors what marketing is today. Going back to scientific methods, Alex unravels the power of demonstration to gain trust and attract more sales. Discover why believability is the toughest sales barrier of all and learn that it’s important to understand the emotion you’re selling not just what you’re selling. On top of it all, find out why you control 83% of the psychology in any sale. — Listen to the podcast here: Galileo’s Famous 3.4-Sec. Sales Pitch
6. Why Indecision Assassinates Innovation
Making decisions and taking risks coexist. In life and business, we are faced with a lot of choices that will lead either to the positive or the negative road, and not choosing anything at all wastes away the opportunity of seeing the outcome and learning a lesson. With Aesop’s fable of the donkey who starved himself to death because of indecisiveness, Alex lets us come to know why decisiveness is the most lucrative skill in ethical influence. Discover why highly decisive ethical influencers always think big but act small, and why indecision is a decision that surrenders your responsibility. On the side, find out how to make fewer decisions
7. Power of the Rockefeller Effect
What makes a person great is in who they really are. Alex shares a great and insightful story on the Rockefeller Effect about a young man who made his way to the top by pushing through the tough times with the right attitude. Gathering important key lessons, Alex talks about the significance of hiring for attitude and training for skill. After all, attitude is not something that can be taught; it is a built-in trait. Learn why it is central to making you a highly skilled and ethical influencer. At the same time, discover how to get new team members. — Listen to the podcast here: Power Of The
8. Sam’s Dirty Little Secret to Billions
Going into business means having to face many competitors before getting to the top. These days, it is not enough to just fight your way up. You need to do research and become an original. Discover why originality can be your competitive advantage and how you can find that through competitive analysis. On top of that, find out why it can also be the most dangerous principle to sales and marketing. Competition may seem difficult to overcome; but with a little understanding, you will realize that the dirty little secret to billions is on how competition is the fastest and easiest way to become profitable in business. — Listen
9. Five Famous Influencer Dropouts
There is no single path to becoming a success. Just like Sir Richard Branson, Barbara Corcoran, Mark Cuban, General Colin Powell, and Steve Jobs, success for them did not lie in formal education. They are dropouts, and they each have found a way to become good at what they do best and influence many people. Get to know these five famous influencer dropouts and take comfort in knowing that we can still succeed without conforming to the usual way and that mistakes can make us great. Discover the definition of a dropout, why high intention and low attachment is the ideal business mantra, and why you should expand, not
10. Power Of Ruthless Compassion
A great leader gives tough love with compassionate outcomes. Alex digs deep into what this looks like as he shares about the power of ruthless compassion in three insights. One, compassion is about the three words – compass, passion, and ion. Two, to have ruthless compassion is being a servant leader. Lastly, agreements are handled by keeping them, renegotiating them, or unmaking them. Discover how these things tie together and learn how to become accountable and how to disagree agreeably with your team. — Listen to the podcast here: Power Of Ruthless Compassion Although ethical influence is central to our discussions, you and I will also explore other fascinating