The ALL SELLING ASIDE weekly podcast is devoted hard-working coaches, consultants, and service professionals who HATE to sell.

If you truly want to ETHICALLY INFLUENCE others in your personal or professional life, then it’s time to discover why “seeding through storytelling is the NEW selling!”.

Now you can get to the heart of 25+ years of time-tested sales & marketing experience conveniently delivered to you each week in 25-minute chunks … at NO COST!

As you listen to each content-rich podcast episode, you’ll learn practical and time-proven strategies to attract and convert more premium (“high-end”) clients. Your goal is to win the INNER GAME of sales conversion.

If you don’t yet have a six-figure income … if you don’t yet have premium clients … if you want to discover how to eliminate “personal rejection” that haunts most sales professionals, then this podcast is ideal for you!

The ALL SELLING ASIDE weekly podcast is devoted hard-working coaches, consultants, and service professionals who HATE to sell.

If you truly want to ETHICALLY INFLUENCE others in your personal or professional life, then it’s time to discover why “seeding through storytelling is the NEW selling!”.

Now you can get to the heart of 25+ years of time-tested sales & marketing experience conveniently delivered to you each week in 25-minute chunks … at NO COST!

As you listen to each content-rich podcast episode, you’ll learn practical and time-proven strategies to attract and convert more premium (“high-end”) clients. Your goal is to win the INNER GAME of sales conversion.

If you don’t yet have a six-figure income … if you don’t yet have premium clients … if you want to discover how to eliminate “personal rejection” that haunts most sales professionals, then this podcast is ideal for you!

All Episodes

1. Confessions Of A Serial Entrepreneur

The first sale is the most time consuming and requires the most effort. If you want to make that first…

2. Why Seeding is the New Selling

Seeding is the new selling. It boosts sales while reducing personal rejection. But what exactly is seeding? In this episode,…

3. Three Reasons Why People Buy

It is important to know the needs and wants of your customer because they support what they help to create….

4. Three Reasons Why People Won’t Buy

Most of the time, sellers tend to focus on what they are selling rather than how to sell it. Alex…

5. Galileo’s Famous 3.4-Sec. Sales Pitch

In marketing, it’s about testing and tracking – crafting a sales pitch, brainstorming strategies, and ensuring its application is pursued…

6. Why Indecision Assassinates Innovation

Making decisions and taking risks coexist. In life and business, we are faced with a lot of choices that will…

7. Power of the Rockefeller Effect

What makes a person great is in who they really are. Alex shares a great and insightful story on the…

8. Sam’s Dirty Little Secret to Billions

Going into business means having to face many competitors before getting to the top. These days, it is not enough…

9. Five Famous Influencer Dropouts

There is no single path to becoming a success. Just like Sir Richard Branson, Barbara Corcoran, Mark Cuban, General Colin…

10. Power Of Ruthless Compassion

A great leader gives tough love with compassionate outcomes. Alex digs deep into what this looks like as he shares…

11. Experience Is Not Best Teacher

It is said that experience is the best teacher and storytelling is an excellent means to relay its value. Alex…

12. The 3 WHYs of “Ethical Influence”

When Alex attended Guerilla Business Intensive in Brazil last 2016, he was shocked to know that most Brazilians think they…

13. Transform Ice Blocks Into Steam

Did you know that ethical influence is not a skill you’re born with, but instead one that is learnable? In…

14. The ‘ALL IN’ Principle

Is passion enough to be an effective leader? In the summer of 1992, as Alex and his teammates struggled to…

15. Public Speaker’s Magic Formula

Famous author, Dale Carnegie, penned one of the best-selling self-help books of all time, How To Win Friends & Influence…

16. Four Learning Styles to Greatness

It is said that greatness cannot be achieved overnight. But with the right learning styles, achieving greatness may come easier….

17. Why Socrates Avoided Rejection

In sales, a question mark is often more potent than an exclamation point. Many salespeople fail to realize this. They…

18. How to Sell Less & Net More

All entrepreneurs want to triple their profit, but not all are cognizant of the process in achieving the target. The…

19. Four Ways To Play The Game

“Once you stop learning, you start dying.” Albert Einstein was indeed on point. In this game of life, sometimes we…

20. What Makes Leaders Weep?

Being compassionate can be seen as a weakness of leadership, but it is actually a powerful skill. The word “compassion”…

21. Why Selling Is Marketing Oxygen

Marketing and sales are the only things that generate revenue yet surprisingly, a lot of entrepreneurs focus less on these…

22. Six Key to Finding Your Avatar

In the marketing world, the success or failure of your campaign lies in the hands of your market. How do…

23. Anatomy Of An Ideal Workday

We all dream for a day when we can go to sleep and wake up at the perfect time, a…

24. How To Influence Like Gandhi

Leaders become powerful when they lead by example. Hence, a change in one’s self is the first step to making…

25. Why Wisdom Crushes Knowledge

It is said that learning is a matter of gathering knowledge and wisdom is applying that knowledge. Alex looks into…

26. What Is “Self-Serving” Benevolence?

When we mention kindness, people often think of others right away that sometimes we forget one of the most important…

27. Power of Practical Knowledge

When we mention kindness, people often think of others right away that sometimes we forget one of the most important…

28. Power of Delayed Gratification

Have you ever heard of the marshmallow experiment? It’s a powerful example of how delayed gratification can be more powerful….

29. Bucky’s 3 Unifying Principles

Sometimes all it takes is a sudden pause to be able to see things from a different perspective and mindset….

30. Discovering Your Verb

Host, Alex Mandossian, talks about verbs and why discovering your verb can cause a meaningful change in your life and…

31. Invisible Power of Precession

For every action that you take, there will be a corresponding effect. That’s the law of Karma or as Buckminster…

32. Priority is the New Productivity

If you had to choose, would you go for efficiency or effectiveness? Urgent or important? Priority or productivity? These are,…

33. Win More Clients by Being #2

In a world that pressures us to be instantly at the top, Alex Mandossian offers a fresh perspective on starting…

34. Ask for ‘Assistance’ NOT Help

Believe it or not, there is a difference between codependence and interdependence. Alex Mandossian teaches us that asking for assistance…

35. Why Environment Always Wins

Movies and modern culture usually sell the story that you can win through all adversaries if you fight hard enough…

36. The Remarkable Power of Three

In this episode, Alex Mandossian talks about the remarkable power of three, referencing Goldilocks and the Three Bears. He discusses…

37. Secret to Prevent Sales Rejection

You don’t have to be the greatest salesperson in order to make a sale. You simply need to master and…

38. Second Best-Selling Food In America

Almost everybody wants to be number one in something. Nobody dreams of being second. In this episode, learn why second…

39. Why Henry’s Ideas Made Billions

In this episode, Alex Mandossian shares the story of Henry J. Kaiser and his billion-dollar ideas. Alex talks about why…

40. What Business Are You Really In?

Believe it or not, you’re not in the business you think you’re in. You may be following your business model,…

42. Reminiscing About The Future …

In this episode, Alex Mandossian talks about reminiscing about the future and how Samuel Morse, a fearless visionary, used this…

43. The Power of Compassion

Have you ever heard of the story of Kyle? It’s a story of how another person’s small act of compassion…

44. What Entrepreneurs Lack Most

It’s always easy to determine what your strengths are, but it’s a different story when you’re asked about your weaknesses….

45. Profiting Via Radical Repurposing

In this episode, Alex Mandossian talks about radical repurposing. The mindset to have is to focus on distribution quantity versus…

46. Earl’s Billion Dollar Brand Idea!

The old adage that goes, “necessity is the mother of invention” is true, in a way. You may already be…

47. Seventeen Tested Closing Techniques

When faced with a choice of either doing something new, or something that has been tested and proven, people almost…

48. The Millionaire With Cold Feet

In this episode, Alex Mandossian talks about the millionaire with cold feet—how Leon L. Bean turned his cold feet during…

49. First WHO,Then WHAT?

In business, we often focus too much on what we want to do, what we want to earn, and what…

50. Silent Assassin of Biz Growth

Nobody wants to fail and be stuck in a stagnant place in business. However, we sometimes fail to realize that…

51. Sloppy Success Is Better…

In 2010, Alex Mandossian was at a four-day event for the Guerrilla Business School, where after his presentation, T. Harv…

52. J-Curve Growth Principle

Is your business built on a deep foundation? What about your selling process? Or are they built on quicksand? The…

53. Avoid Bad Business Karma

Although there’s good karma, the word “karma” itself is mostly associated with something bad. In business, setting up the rules…

54. Assisting vs. Helping Clients

Are you looking to assist or help your client? There is a clear difference between assisting versus helping. In this…

55. Start Your Biz Legacy Today

Do you know what legacy you are leaving to the next generation? This is the question Alex Mandossian asks each…

56. World’s Most Lucrative Skill

Both in business and life, you need a proper network in order to be successful. That is why knowing how…

57. It’s A Wonderful Lie!

People often highlight the importance of knowing great individuals in business. Alex Mandossian exposes this Wonderful Lie and reveals the…

58. Think BIG, But Act Small

Contrary to popular belief, it’s actually more profitable to think big but act small. Alex Mandossian explains this concept by…

59. Platinum Rule of Selling

Almost everyone knows what the Golden Rule is, but not many are aware of its counterpart, the Platinum Rule. In…

How to Create A Movement

How do you create a new movement? In this episode, Alex Mandossian talks about the three important elements you need…

Five Stages Of Conversion

Every professional knows that there are stages in every conversion. The problem is that most of the time, they skip…

Wealth Creation Formula

There are two basic reasons why people go into business, one is because it’s their passion, and two is to…

D.E.L.T.A. Selling Process

A sales process is something that is both duplicable and repeatable. In this episode, Alex Mandossian talks about the steps…

64. Disrupting Dishonest People

Dishonesty can be disrupted by ethical influence. Alex Mandossian discusses how ethical authority is gained gradually while unethical authority is…

65. Profit Down-Selling Tips

Oftentimes, people get stuck in the notion that when you’re down-selling, you’re losing profit. In this episode, Alex Mandossian gives…

Profitable Up-Selling Tips

Making a more profitable sale through upselling is always great, but it is not always possible. Alex Mandossian shares the…

67: Choose Who To Lose!

When asked the question, “How do you target your audience?” Roy H. Williams answered, “choose who to lose.” This principle…

68: F.I.T. Networking Formula

In any industry, building your network is a crucial step and foundation for success. Alex Mandossian shares the F.I.T. Networking…

69: The CONTRAST Effect

In this episode, Alex Mandossian talks about the contrast effect about how the human brain perceives and is influenced. Alex…

70: Give Reasons OR Results?

Are you timely and results-driven, or are you the person who has great intention but also has a lot of…

71: Get Quality Testimonials

A testimonial is the only proof you need to spread the word that you know what you’re doing and that…

72: Obliterate Their Objections

In sales, objections from people are always present, and when addressed correctly, it is what drives the sale to happen….

73: Reasons Why” Selling

Have you ever tried putting yourself in your clients’ or buyers’ shoes? What do you think is the reason why…

74: Is Passion Over-Rated?

Passion is often what sets people up on the path that they take both in life and business. In this…

75: Truths About Discipline

What are the truths about discipline? In this episode, Alex Mandossian dives into the truths about a discipline that will…

76. Stick Strategy Profits

In 2004, my friend Joe Polish and I put our heads together to build a system for creating lifetime clients. After…

77. What’s Your NPS?

Ever heard of Fred Reichheld? He’s written several books and hundreds of articles on why loyalty marketing is the lynchpin of…

78: Connect with Connectors

What is a connector? I can’t think of a better way to explain this than by sharing the story of my…

79: A Sale is Always Made

 Jeffrey Gitomer, one of my colleagues, friends, and an amazing salesperson, wrote a book called the Sales Bible. In his…

80: Root Meaning of “Nice”

Being nice means different things in different cultures. In the world of sales, being nice means not closing the deal. I…

81: Objection Obliterator Template

Imagine a pathway. You’re at point A and you are looking to get to point B. It sounds simple enough, but…

82. What’s Your Origin Story?

It’s 1972, at Allendale Elementary in Pasadena, California, and an 8-year-old Alex is participating in his Cub Scouts fundraiser. The goal…

83. Important, But Not Urgent!

The late Dr. Stephen Covey wrote several very important books, most notably The 7 Habits of Highly Effective People. This, however,…

84. The Eightfold Path

Do you know the story of the Buddha? He grew up in a family marked by wealth. He was a prince…

85. The COI Principle

Imagine this, you’re flying over the largest desert on Earth, the Sahara, in a single prop plane, with just you and…

86. Your Confirmation Bias

We’re traveling back to the 1930s in New York City. At the time, the country is gripped by the Great Depression…

87. The 3 Inner Voice Qs

 Roy H. Williams, the Wizard of Ads, wrote a fantastic piece in his April 10, 2010 Monday Morning Memo. Listen…

88. Experiential Selling

Many years ago, in northern Asia, a samurai approaches a monk to discern the difference between good and evil. The monk…

89. First Domino Principle

Have you ever heard of the Domino Effect? Gary Keller and Jay Papasan discuss this effect in their book The ONE…

90. Find Your 3rd Place

We all have our places in the world. The places we go to do various activities such as live, work, and…

91. Five Qs of Teamwork

I learned one of my most valuable business lessons at a time when I was at my lowest both personally and…

92. Tested Selling Sentences

Have you ever been to a jewelry store and a salesperson approaches you with a stunning piece and one line about…

93. Close Without Selling

W. Clement Stone started life on the south side of Chicago, losing his father at the age of three, and hawking…

94. The “All-In” Principle

A hermit was sitting near a stream when a young man approaches him. The young man asks the hermit to help…

95. Breakfast Panel Close

It’s Saturday morning in November of 2017 and I’m in Scottsdale, AZ finally making the decision to join the Genius Network…

96: Learnable Skill Secrets

For many years I have implemented a morning routine to build my skills as a copywriter. Every single morning, I sit…

97. Preframing Magic Reveal

 Even the most well-planned out marketing campaigns fail if the message or audience is off. If you have the right…

98. The Manifestation Formula

The manifestation formula allowed Valerie, a massage therapist, to surpass her goal of making over one million dollars per year. As…

99. What’s Your Daily Ritual?

I am a morning glory. I love to wake up early and set the tone of my day by owning my…

100. The Persuasion Equation

Leveraging the power of unquestionable proof is one of the key pieces to generating amazing sales. This was best represented through…

101. Six Avatar Distinctions

One of my clients, Dr. Tim Zelko, was once an OB-Gyn and is now a cosmetic surgeon. He’s on a mission…

102. Three Keys to Biz Growth

Most people, including me, think that increasing business is a complex, giant burden of thousands of possible tactics that one can…

103. H2H Selling Power

The concept of H2H or human to human selling was introduced to me at the Traffic and Conversion Summit in 2017….

104. Open Loop Influence

Have you ever had someone start a story by presenting several scenarios and leaving them open ended. For instance, have you…

105. Down-Selling Made Easy

Imagine a fish swimming upstream. There are several fish in the world that do this, the most easily recognized would be…

106. Why ‘Sequencing’ Sells

 In February of 2018, I was on stage at Guerrilla Business Intensive testing the “persona” theory from the stage. I…

107. Persona Selling Formula

Last week I shared with you the sequence for selling to each buyer persona. This week I want to dive a…

108. Aim At “Bullseye” Clients

Have you ever watched Olympic archery? Picture the target and the rings as they get smaller and smaller toward the bullseye….

109. Was Einstein Wrong?

Einstein was one of the most brilliant scientists of his day. His work on the Theory of Relativity changed the path…

110. The APP Power Revealed

What does accountability mean to you? For the ancient Romans it was the process of being accounted for so that the…

111. Misdiagnosing Your Progress

The rise and fall of nations, racism, and even genocide can be explained by a misdiagnosis of progress. This is also…

112. The 5-P’s of Effectiveness

For many people in the world, not just entrepreneurs, but human beings in general, there is a constant need to be…

113: How to Find Your Mentor

The term mentor is grossly misused in this day and age and I’m here to tell you why. Now, as I…

114. A Tale of Two Mindsets

It’s the year 2012 and I’m in Kuala Lumpur, Malaysia after a 5-Day Guerilla Business Intensive event. During this event, like…

115. The New 3M Sequence

In 2006 I ran the first of many Teleseminar Secrets Challenges. Those challenges changed the lives of thousands of people but…

116. Accelerated Learning Tips

Despite being completely down and out after a failed business venture that was financed by my family, my love of learning…

117. Anatomy of Movements

When you create a movement you create a community of members who are highly engaged with you and amongst themselves. Creating…

118. History’s Greatest Salesman

Selling through collaboration rather than confrontation is a key skill that most successful salespeople cultivate to their advantage. One of the…

119. Calculate Your Worth

Would you say your net worth affects your self-worth? For many, this is a true statement. Not because money is everything,…

120. Dale’s Magic Formula

When you’re looking to sell your products or services, it’s not the head of your customer that you’re trying to win….

121. Stories B4 Statements

Which comes first, the story or the statement? When you’re trying to implement ethical influence into your sales process, the best…

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