In: storytelling

ASA 11 | Storytelling

28 May11. Experience Is Not Best Teacher


It is said that experience is the best teacher and storytelling is an excellent means to relay its value. Alex…

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ASA 06 | Indecision

23 Apr6. Why Indecision Assassinates Innovation


Making decisions and taking risks coexist. In life and business, we are faced with a lot of choices that will…

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ASA 05 | Sales Pitch

17 Apr5. Galileo’s Famous 3.4-Sec. Sales Pitch


In marketing, it’s about testing and tracking – crafting a sales pitch, brainstorming strategies, and ensuring its application is pursued…

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ASA 04 | Why People Won’t Buy

09 Apr4. Three Reasons Why People Won’t Buy


Most of the time, sellers tend to focus on what they are selling rather than how to sell it. Alex…

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ASA 1 | Ethical Influence

02 Apr1. Confessions Of A Serial Entrepreneur


The first sale is the most time consuming and requires the most effort. If you want to make that first…

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